Meet Matthew

Matthew was born, raised, and educated in Maryland, but chose to build his life in Longmont.

He and his wife, Eleonora, live in Southmoor Park with their dog and 4 chickens. In 2022, Matthew and Eleonora got married at Sandstone Ranch after 7 years together. In 2021, they bought their first home in Longmont but learned first-hand how challenging the housing market is these days — especially for young adults and new families — as they struggled to compete. Matthew and Eleonora chose Longmont because it felt right for the life they wanted to build together and were impressed by the parks, trails, Nextlight, and community overall. 

Matthew’s already been working for Ward 2 residents and Longmont’s future - combining outside expertise, fresh ideas, and community input with inside awareness of how to get things done in Longmont.

In January, Matthew was appointed to fill a vacancy on City Council. Since then, he’s been doing the job to achieve real progress and tangible change for Longmont. Beyond his City Council responsibilities, he also chairs the Longmont Urban Renewal Authority and serves on the Longmont Brownfields Advisory Committee to prioritize reactivating Longmont’s former industrial sites. Before that, Matthew served on Longmont’s Planning & Zoning Commission shaping developments to be more sustainable, more walkable, and more bikable, including the new Ziggi’s and In-N-Out Burger. He evaluates each development proposal individually, considering community feedback and alignment with broader community goals. Matthew will work hard to earn your trust by listening closely, keeping an open mind, doing his homework, and not being afraid to ask tough questions. This isn’t just an empty promise - he’s been doing this for years in Longmont already.

Matthew’s entire career is focused on helping local governments implement and fund a more sustainable future — hence the “city nerd”.

Matthew has helped cities and counties far smaller than Longmont secure over $20 million in federal and state funding for sustainability, economic development, and community infrastructure priorities, including electric vehicle charging at multifamily properties in Boulder County, CO and a new drone program for public safety and rescue operations in Glenwood Springs, CO. In fact, he’s worked closely with smaller towns on replanning and repurposing old industrial sites much bigger than the Sugar Mill. Matthew’s also helped cities far larger than Longmont invest over $450 million in a clean energy future, including San Antonio’s 42-site, 13 MW rooftop and canopy solar project and Chicago’s 300 MW community-oriented solar deal. Preparing communities for a clean, healthy, efficient, and resilient future and holding utilities accountable in the energy transition is literally his day job.

Matthew has already been trusted and tested with responsible use of taxpayer dollars and public spending. 

In at least 8 different professional and volunteer roles, he’s been trusted with spending public dollars. He knows what it takes to do large infrastructure projects responsibly, when it is necessary to redesign processes that aren’t serving modern needs, and what is possible by constantly learning through his work with cities and counties across the country.

Learn more here about Matthew’s career background and how he has helped cities and communities innovate and implement their goals for over a decade.  

Most of all, Matthew loves living in Longmont and is an enthusiastic part of the community.

He’s been a musician most of his life — from jazz to musical theater — and supports the Boulder County Farmer’s Market and other local bars and restaurants with a casual piano bar. Matthew is also an enthusiastic trail runner and a regular at Shoes & Brews social runs. He also volunteers as a board member with Jack’s Solar Garden just south of Longmont, helping educate the community, farmers, and energy professionals about the benefits of agrivoltaics — or solar on active farmland. You might even find him on the occasional dunk tank if you need to seriously voice your concerns. 

Frequently Asked Questions (FAQs)

  • This will not be easy, but ambitious, transformational projects rarely are—and Matthew brings unique professional expertise to Longmont on brownfields reuse and revitalization. Beyond his local credentials, Matthew has directly helped cities reactivate brownfields, closed landfills, and other challenging sites for most of his professional career. This includes successfully writing and lobbying for 8 federal brownfields and economic assistance grants totalling approximately $9 million for assessment, cleanup, and reuse planning in communities from Weirton, WV to Norfolk, VA to Green Bay, WI. This funding has leveraged hundreds of millions more in private capital investment and new jobs, from Weirton’s new Form Energy manufacturing facility to Green Bay’s Shipyard Revitalization project.  Additionally, he’s created and led trainings on leveraging funding for brownfields revitalization and been a featured speaker and panelist at 4 National Brownfield Conferences and multiple state and regional brownfield conferences.

  • My approach to budgeting is guided by achieving best value rather than lowest cost, while maintaining a balanced budget that protects long-term fiscal health. Responsible investments are central to this approach—prioritizing projects that lower future costs and strengthen community resilience. Preventive infrastructure maintenance, sustainable energy upgrades, and modernized systems may require higher upfront costs but deliver greater efficiency and reliability for residents over time. I have already been trusted and tested with responsible use of taxpayer dollars in at least 8 professional and volunteer roles, including already on City Council. I know what it takes to fund large infrastructure projects, when to redesign outdated processes, and how to leverage local dollars to secure state, federal, and private investments. Through my work with cities and counties nationwide, I have learned what is possible when public resources are managed with care, foresight, and integrity.

  • From 2016-2020, I served as the president of the Metropolitan Washington Soccer Referees Association (MWSRA), a non-profit corporation providing qualified soccer referees to soccer leagues and schools across the Maryland and DC region. The president is the highest officer and serves functionally as the organization’s executive director. As president, I managed an 11-member board of directors and 7 paid staff, led communications and marketing strategy, and led the contract negotiations and client relationships—ultimately responsible for the part-time and full-time livelihoods of ~500 soccer referees (independent contractors).

    My primary responsibility was to increase referee fees—aka revenue—for referees and the organization. Long-time board members wanted to leverage the regional referee shortage to ask for higher fees, but my strategy was to align referee quality—our services—with increased revenue so that our clients were investing in our referees, not just paying them. I restructured our contracts, operations, and training programs accordingly, and our clients recognized this. 

    I measured success in 3 ways. First, I was not only the youngest elected president in MWSRA’s 60-year history, but I was also re-elected. Second, I led the negotiations and renegotiations for over 15 league contracts, including 6 new clients altogether. Third, under my management, the organization surpassed and sustained $1 million in annual gross revenue for the first time in at least 30 years with a net positive operating budget all 4 years I was president—even though we had more staff and more paid mentors than ever before. 

    From this experience, I learned that aligning incentives—quality of services and fee revenue—helps increase business and creates a shared organizational mission. I also learned that retaining strong talent is essential, and that gaps in talent, when not addressed quickly, can create real problems and gaps in service.

  • In 2010, Matthew served on a Transportation Master Planning Committee for the University of Maryland, College Park. He saw first-hand how consultants hired had no understanding of how people actually walked and navigated through a key street and offered a cookie-cutter solution. Matthew swore to never be like that. Matthew has worked as a grant writer and project strategist. For many staff, Matthew and is firm were the actual staff member they couldn't afford to hire full-time, helping them plan, submit, and lobby for key grants.

    In his current role providing technical assistance to cities small and large, he actively design and guide innovative procurement processes, write RFPs, build financial models for energy projects, analyze utility plans, and evaluate sites for clean energy projects. One of the most unusual parts of my current job that he loves is that he’s usually funded by philanthropies to support cities as a technical partner. That structure means he’s neither being paid by the city nor expected to be anything other than an honest partner to help cities implement their goals. 

    Matthew and his colleagues work intimately on project implementation for challenging infrastructure projects with cities and counties across the country. Not as a consultant or 'yes' man, but as someone who cities have come to trust to provide tactical, timely, and constructive assistance. Matthew hopes he can leverage some of his professional experience working with cities and utilities at the cutting-edge of sustainability and resilience to benefit Longmont.

  • Good eye! Yes, this is accurate because he worked as a soccer referee at the same time he went through high school, college, graduate school, and his full-time jobs.

    To learn more about Matthew’s career, check out his LinkedIn profile here: https://www.linkedin.com/in/matthewpopkin/